Perfect365 Press Material

What is Perfect365?

Perfect365 is the most popular makeup and beauty platform in the world, loved by celebrities and more than 100 million users. Using the app’s amazing technology, makeup enthusiasts can virtually try on looks created by pro artists, brands, and the Perfect365 Beauty Squad and digitally experiment with new colors and styles before applying them in real life.

Perfect365 ignites creativity by connecting our users with top beauty influencers and YouTubers, fashion designers, makeup brands, and celebrities, then inspiring them to create their own looks with dozens of virtual makeup styles and unlimited customizable colors.

What is Perfect365 PRO?

Perfect365 PRO is a platform specifically designed for makeup artists to be able to communicate more efficiently with their clients, develop looks for them prior to real-life application, and manage and organize client profiles. Consumers are able to find makeup artists (including brand specific artists) in their geographical area or communicate with their existing makeup artist.

Providing the client with a realistic view of what makeup will look like on their unique face helps the MUA to set realistic expectations for their clients. Perfect365 Pro is designed mainly for brand counter artists and freelance/event artists, but beauty influencers can also use Perfect365 Pro to create amazing looks.


 

#1 Digital
Beauty Platform

Perfect365 is the most popular makeup app worldwide

100+
Million

100+ million users have downloaded Perfect365

4.5/5
rating

Perfect365 is the most popular makeup app worldwide

8
million

8 million makeup looks applied every day


WE’RE MAKING NEWS

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Rising Social Media Makeup Artists Join Perfect365’s Explorer Community

Digital Makeup App Leader Brings in New Year with Seven MUAs; New Artists Gain Exposure to Millions of Users Worldwide (Fremont, CA – January 10, 2017) Perfect365®, the free makeup ...
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Bay Area Beauty Association

Perfect365 Discusses Key Insights to Millennial Beauty Buying Habits with Bay Area Beauty Association

Perfect365 Hosts Bay Area Beauty Association Webinar to Discuss Survey Results on Millennial Beauty Buying On and Offline (Fremont, CA – November 10, 2016) Perfect365®, the free makeup and beauty ...
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Perfect365 Lets Users Lash Out With Salon Perfect

Partnership With Salon Perfect Allows Millions to Try on Lashes from Their Smartphone (Fremont, CA – November 7, 2016) Perfect365®, the free makeup and beauty app loved by celebrities and ...
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Perfect365 and Bay Area Beauty Association Announce Survey Results on Millennial Beauty Buying Habits On and Offline

Survey Conducted By Poshly Finds Millennials are 78% More Likely to Purchase Makeup If They Can Try It on Their Face Virtually First; 65% trust the makeup recommendation of a ...
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The Blonds NYFW F/W 2017

Perfect365 Brings New York Fashion Week Designs to the Masses with Free Digital Makeup

Celebrity designers invite 80 million digital makeup enthusiasts to their runways, allow them to try on beauty looks in real time with Perfect365 (Fremont, CA – September 26, 2016) Perfect365®, ...
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Perfect365 Exposes Dirty Little Secret Cosmetics to Millions

Partnership Allows Millions of Makeup Enthusiasts to Try on and Buy Dirty Little Secret Makeup From Their Phones (Fremont, CA – September 26, 2016) Perfect365®, the free makeup and beauty ...
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The Blonds NYFW Spring 17

Perfect365 Lets You Try on Trendsetting Fall Fashion Week Makeup Directly From the Runways

Can’t Make it to New York Fashion Week? Perfect365 Partners with Celebrity Designers to Bring the Runway to You (Fremont, CA – August 22, 2016) Perfect365®, the free makeup and ...
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Perfect365 Connects Indie Brands with 80 Million Users Worldwide

Naked Cosmetics Signs Exclusive Partnership Allowing Users to Try-on and Buy Makeup From Their Phones (Fremont, CA – August 16, 2016) Perfect365®, the free makeup and beauty app loved by ...
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Perfect365 Lets 80 Million Users Take Part in Rio Games History

Makeup App’s Celebrity YouTubers Create Looks to Try On Virtually in Real Time (Fremont, CA – August 2, 2016) Perfect365®, the free makeup and beauty app loved by celebrities and ...
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WE’RE IN THE NEWS


Brand Assets

Perfect365 & Perfect365 PRO Logos

Perfect365 PRO Logo: PNG – 2000x328 px
Perfect365 Logo: PNG – 2000x411 px

App Screenshots

Try New Looks Designed by Professional Makeup Artists and Social Media Influencers, Brands, and the Perfect365 Beauty Squad


The Retail Beauty Industry

Augmented reality (AR) is impacting industries all around us. Apple’s new ARKit, bringing advanced AR capabilities to iOS

63% of Consumers Will No Longer Use Store Makeup Testers

The hygiene of store makeup testers has been a hot topic of discussion over the past few months.

Kim Kardashian's Flawless Comes Courtesy

Kim Kardashian wrote the book on taking selfies — quite literally (Selfish comes out May 5, 2015) — so it’s no surprise that she has more than a few tricks up her sleeve to achieve a flawless pic.

Celebrity Makeup Artist Kabuki Partners with Perfect365

The digital makeup app, Perfect365, Inc., has announced its partnership with celebrity makeup artist, Kabuki.

Perfect365, Inc. Partners with HOT TOOLS

Now Women Everywhere Can Try-On Hair Styles with HOT TOOLS Appliances Using Augmented Reality

Join the Digital Beauty Revolution Today!

Awards and Recognition